So if a game can't retain players and/or monetise them at a sufficient level, it makes business sense to kill them as early as possible something rival Kabam has also practised in the case of its Marvel United game, which was canned in late 2015. It's SimCity meets FarmVille, and it's got plenty of competition. CityVille was shut down on April 30, 2015. It's time to meet the latest Zynga game that's destined to join the ranks of Facebook's most popular applications: CityVille. It was closed down on February, 2013 just three months after the game's release. A sequel, CityVille 2, was released in December 2012. This is especially the case given the high cost of launch marketing campaigns. The CityVille game has been developed by Zynga for the Facebook users and it includes tons of fun for hours on end. CityVille is a defunct casual social city-building game developed by Zynga, and released in December 2010. Perhaps the strongest conclusion to draw from the news is how important the soft launch period now is for big publishers something Zynga has already underlined with the prolonged soft launches of CSR Racing 2 and Dawn of Titans. The mobile version Gibeau refers to has been in soft launch in the Philippines and India since December 2015, reaching #43 grossing on the Philippines iPhone chart and #194 in India. CityVille Hometown for the iPhone is a slimmed down version of CityVille Zynga’s most popular Facebook game with more than 90 million monthly active users.The game design is more.
#Cityville game on zynga Pc#
The two PC versions were shut down in 20. "As a company, we remain committed to the Invest Express category and our CityVille brand long-term."Īs a brand, CityVille has proved to be a difficult one for Zynga in recent years.
"Based on extensive testing and soft-launch data, the game failed to meet our expectations and those of our players. If you are sitting on an ageing 53 million monthly active users in FarmVille, as Zynga are, why not show them something else that they can play Kelly asks. As a result, we have decided to stop development of our current version of CityVille mobile, which was originally scheduled to launch later this year. "We continue to focus on quality over quantity in terms of our new titles. It's always worth reading the small print.Īnd doing so in Zynga's earnings reports reveals this tiny nugget from CEO Frank Gibeau.
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